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The traditional sporting brand, Adidas, could show itself on the Fashion sheet owing to the adidas gazelle black magician who is the creative director of Y-3. Since then, sporting clothes step into the official occasions. This season, under the influence of dancing trend, the creative director cooperated with the brand designing director of Adidas to put a new set of unique Y-3 series. An entirely new illustration expressed in Y-3 series based on its unique ideas ranging from disco in New York to the elegant tango in Argentina.

One example adidas shoes women has been set by Y-3 to prove that sporting elements can find a way in the fashion circle.The performance series, originals and style are three main series as the brand of Adidas. Usually people confused that why there are several logos of Adidas. It is unlike the Nike which almost all the products are printed by swoosh. It is necessary to make distinguish among several Adidas logo types.

Totally different two brands put a new sporting and fashionable brand clothes to the market based on different ideas towards fashion and views, and skills on craft. The basic requirements towards visual sense of both sides being accordant and very intimate close cooperative relations enabled this idea to come adidas shoes for men true. On the part of the cooperative relation of two companies, Adidas for Yohji Yamamoto was an entire item construe to develop.

Because of Adidas sports style designed by Yohji Yamamoto, the firm position of Y-3 series produced. The Y-3 group company operated and managed the sports style division of Adidas in terms of management structure of the company. In terms of design in Adidas Sports Style Division, Yohji Yamamoto took the position of designing director. The connection between Adidas and Yohji Yamamoto design studio was in charge by Michel who is the art director of the Adidas group company.